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How to Make Money While Writing Your Book: Part 2
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In my previous post, I introduced to the the idea of not only building credibility with your book, but also how to leverage that credibility to sell more books and products… and actually make money whilst writing your book.
In the 2nd part of this lesson, we are going to dive right into the strategies I alluded to…
If you’re like many people who want to become successful, wealthy authors, you don’t realize that you can use a teleseminar to write your book. But using teleseminars to write your book is one of the best techniques available to you for turning your book into a best seller.
How do you go about this? Well, every book you write and every title you come up with should be audience-tested first, like marketers test their campaign ideas or new product ideas first. You need a title and a concept that you know in advance are going to sell big; by using teleseminars you can accomplish this.
With a teleseminar, people are going to read your book before you’ve even written page one! That is, they are going to let you know when you have a winning title and concept, and then they are going to write your book for you. They are going to tell you all the information that you should include in your book. Then when you go to write your book, all you’re going to need to do is touch it up with your personal style and make it organized. You’ll be able to write this book quickly, too, because you’ll be able to research very specific points to answer specific questions.
It begins with a simple survey question pertaining to the business or industry you’re writing about. It may be something like, “What is the most important question you have about how to invest your money to minimize risk but maximize gains?” The person can then respond and just e-mail the response to your business e-mail account (you’ll want one of those so you can stay organized). You can include sample replies from other people to show them what other people have come up with as replies to help jog their minds.
Soon you have hundreds and hundreds of responses all together telling you what to include in your book(s). Even thousands.
Remember, success in business is about fulfilling the needs or demands of a customer base. Don’t imagine that you know what other people want or need before you’ve found out from them. And don’t say, “well, I want to write about X, so I will, no matter who if anybody cares about X.” You may believe you’re maintaining your “integrity” by doing that, but even if that’s true it won’t matter because no one will buy your book and you will make no money.
You can also gather people’s contact information through the teleseminars. Then, when you’ve written a book in reply to their stated demands, you can just e-mail them with an offer to buy the book that they told you they wanted to read.
Now after the surveying, you will host a teleseminar talking about the top things the people said they wanted to learn about. You send out the invitation with the headline, “In this teleseminar I’m going to learn…”
And what you want to use there is the #1 response you got from surveying. You’ll pay attention to the top 10, and those other nine will go as the bullet points on the back of your book.
If you want to sell a ton of books, give free teleseminars. If you want to target people who are willing to pay higher prices to get bigger packages, that would include books and coaching, etc, you can charge a small fee, say from $17 to $49, and these people will pay to attend the seminar.
Whether it’s written or still to be written, push your book at the teleseminar. You have a captive audience, hungry for your book, because they told you what to write about. That’s how you can use a teleseminar to write your book.
