OK …
I wanted to take a quick break from the videos to address a certain issue, which seems to be on everyone’s lips these days…
Yep, I’m talking about the “R” word–recession.
I’ve had a lot of budding authors and entrepreneurs ask me “What about the economy? How can I sell books if nobody’s spending money?”
That’s a great question. And I can sum up my answer in just 4 words:
“It doesn’t really matter.”
Now, I know what you’re thinking…”That’s easy for you to say Chris”
Well, bear with me for a moment…
When you become an author, there’s more to the pie than just book sales. There’s the notoriety…the acclaim…and the prestige that goes along with having a book in print.
Your friends, family, employees, your boss, and your customers will look at you with a higher regard, a more esteemed status.
So what does that have to do with a recession? Think about it…
In times of turmoil and upheaval, what do people often do? They turn to their “heroes” for guidance and inspiration.
So if a recession does hit, your “audience” will draw closer to you…and look to you as a leading authority in your field.
In other words, a weaker economy will not shrink your sales - it should actually BOOST your fan base, and a solid, die-hard fan base translates into more sales!
But, more sales = more responsibility! Once you have a loyal audience, it’s your responsibility to help them reach their goals (you have to be their hero)…
It’s actually very easy to build a powerful company from scratch if you aim to always help others while growing your business.
That’s what I do at my speaking events… it’s what I do with my books… and it’s what we’re doing with these videos!
Let’s use the Rich Author videos to illustrate this:
First - I’m sure you’ll agree that I give a LOT in these videos (this series contains about 2 full hours of pure content).
…and that GIVING attracts a lot of attention (we had over 100,000 people watch the videos so far, and we still have 3 more to give you!)
…and that ATTENTION actually filters my audience for me (those who like it will want more from me, and we’ll personally help a handful of those people in the Inner Circle - and those who don’t like it are doomed to live a life full of upset and frustration - just kidding… I think :-)
You see - a recession can only affect you if you fail to help others.
But when you focus on giving (in a structured way) – you always get more than you give!
Want help doing this in your own life?
Well, in the Inner Circle, group coaching program, we’ll show you exactly how to become an author, and how to build a full-blown business from your book, and how to help a lot of people while build yourself a big audience.
…you can take your book idea and turn it (with our help and guidance) into a large, long-term income stream.
This is the exact formula we’ve used to transform other ‘recession-minded’ folks–just like you–into authors, international speakers, and successful online entrepreneurs.
And we can do the same for you too…
http://www.automaticbestseller.com/inner_circle/
Talk soon,
Chris